your chance to win! giveaway

Join our online community for your chance to WIN A ONE YEAR SUPPLY of Grass-Fed Beef Organ Capsules!

What happens when you sign up?

Not only will you be entered into the draw to win a years supply of Beef Organs, but you'll also receive a code for 10% off your first order.

Plus, our newsletter isn't about sales, discounts (although by joining you'll be the first to know about these) or filling up your inbox. We share actionable nutrition tips, recipes and blog posts that deep dive into topics ranging from how to optimise your health to addressing the flaws in mainstream dietary information. Our online community is the space we use to really connect with our customers, sharing our own health practices, what we’re reading/listening to and providing an insight into our personal experiences through APE as it evolves.

100% real food supplements

sourced from nature

Bestseller: grass-fed Beef organ Capsules

Nature's Multivitamin | This ancestral superfood blend is made from 50% beef liver, 25% heart and 25% kidney. These are three of the most nutrient dense foods on the earth as they’re all packed with a wide variety of bioavailable micronutrients that the modern Western diet leaves out.

You're also getting superior quality ingredients with our capsules as they, along with all of our organs are sourced from regenerative farms where the cattle are grass-fed and free to roam on pastures.

Sign up for the giveaway for your chance to win a one year supply of our Beef Organ capsules and get everything you need to support general wellbeing through the power of nose-to-tail eating.

What our customers are saying

"Without waffling too much I think they have helped to regulate my thyroid and hormones. I was struggling to lose an extra 20 pounds before I started these. I’ve now lost most of that and continue to lose my excess weight 🙏 my skin is more radiant, feels like my wrinkles are disappearing 😄👍 my nails are growing well and are very strong. I have great energy with no afternoon dips. Also sleeping better. All that is fantastic but the best thing is I truly believe these supps have helped with my monthly cycle. Before taking them my period would be painful and heavy. Now I barely even notice it’s that time. Probably too much information but you have no idea the difference that makes to my life. Thank you 🙏" - Melanie

"I have to admit, I was a bit sceptical when reading the below reviews (and still was after taking!). Felt a hugely positive shift in mood, energy levels and general sense of well-being when taking these alongside the Optimised Male range. Not sure if it’s the B12 affecting energy levels or a combination of products / nutrients but the effects were very noticeable. I took some time off taking them to see if it made a difference and definitely noticed a drop in energy and mood—more of a return to ‘baseline’. Now desperate to begin taking again and am replacing my current multi-vitamin with these! Amazing product, thank you APE!" - Jamie

"I had always known of the benefits of organ meat but I had struggled to get it into my diet, slightly because of taste but also because of their availability. The Beef Organ Capsules have been the perfect solution, they are easy to take and an excellent source of nutrients. Since taking them daily I have felt more energised and also have felt a boost in my immune system. They are convenient and perfect for someone with a busy lifestyle, who still wants to focus on their health & fitness!" - Rob

did you know you can subscribe & save?

When you subscribe you'll...

✅ Save 10% off each product you subscribe to

✅ Easily manage your subscriptions in your APE membership profile. At the click of a button you can: push back your next delivery, skip a delivery, easily add / remove products or cancel your subscription.

✅ Get your products when YOU want them and never run out!

✅ Get FREE shipping on subscription orders (in the UK) valued at over £50. Subscription orders under £50 cost £3.99 per shipment.

Ready to get your subscription set up? Set up your account, add the products to your desired shipping schedule, add details and you'll get what you want, when you want it.

about us

APE was started by two people in a small flat in London with a desire to bring truly healthy, organic, real food products onto the supplement market. 

We moved out of London and into the countryside, which led to our own reconnection with nature. Through this APE evolved into the UK’s number one source of grass-fed and finished nose-to-tail products as well as organic medicinal mushroom powders. We saw the healing power that nature holds and that every time we eat we have an opportunity to bring that inside of us.

Everything we do is not only designed to support your body, but also to rebuild nature; with farming practices that enhance soil biodiversity and work in harmony with the ecosystem around them. 

It’s time for us to get back to our roots, consciously consuming real nutrient dense food that brings vitality into all life.

From people-to-planet. 
From soil-to-soul. 
From nose-to-tail.

This is a promise to you all, that everything we do will lead TO MORE LIFE.